Reviews

Simplifies the process

“The Design Compass captures the complexity, compromises and tensions that are constantly spinning around the mind of an experienced product designer. This simplified the process for students and also demonstrated the level of thinking required for each different aspect and helped the students see how much is required of a product designer.” Rebecca Falcon, Course Leader

Extremely helpful

“I found the Design Compass extremely helpful for understanding the impact of my product and how I can improve the design to become better. It is designed in a way that is very easy to understand and use. The user experience while using the website is very nice and clear to understand” Drew

Really helped

“I used the Design Compass towards the end of my design process to check if anything had been overlooked or missed in terms of sustainability goals, features, etc. It really helped for checking sustainability in terms of AI costing and environmental impact, just giving prompts for me to think into each part of my design.” Daniel

Good tool

“The compass is a good tool for benchmarking against existing products. It covers all the areas of sustainability that a designer needs to think about” Jacob

Encouraged me to think

“The Design Compass was an incredibly useful tool in evaluating my product beyond just its physical use. It provided a great way to assess sustainability, ethics, and commercial viability, helping me identify areas for improvements early on. I liked how it encouraged me to think critically about the long-term impact of my designs, something I will most definitely carry forward in future projects.” Chelsea

Helped me think differently

“The Design Compass is a useful tool, especially during the ideation phase when I felt I had exhausted all my options, using questions such as “What else could it be?”, helped me to think differently about the project and open up my ideas again…I think it serves as an excellent reminder of what we should aim for as product designers. I will definitely continue using the Design Compass.” Phoebe

Helped improve the project

“Investigating the Design Compass has helped improve the project. I would also say seeing Stefan’s sketches and how he lays out presentations/marketing pitches ready to show future clients, has helped me realise how to layout mine in the future.” Amelia