Helping design leaders
make better decisions
How does it work?
See the demo.
The Design Compass offers a structured approach to balance profitability, environmental sustainability, and social responsibility in product design.
The Design Compass addresses a crucial challenge in today’s world: how to create products that are commercially successful while minimising negative impacts on our planet and its people.
The Design Compass is an essential tool for anyone involved in modern-day product development.
In an era where consumers, regulations and global challenges demand more from our products, the Design Compass serves as your guide to navigate these complex waters. Developed collaboratively with academia and industry experts, it ensures your designs are not just viable, but valuable to society and the environment. This tool embodies a collective effort to advance responsible design practices, bridging theoretical knowledge with practical industry experience.
Basic
- Evaluate
- Generate
- Benchmark
For individuals or teams starting out in product design who want to explore the basics of marketable, sustainable, and responsible design without financial commitment.
Advanced
- Evaluate
- Generate
- Benchmark
- +AI personal assistant
Learn
For designers or teams who need more in-depth guidance on balancing commercial viability with sustainability and social responsibility in their product designs.
Pro
- Evaluate
- Generate
- Benchmark
- +AI personal assistant
- +Develop
Develop
For businesses or startups looking to develop new products that are commercially viable while minimising negative impacts on people and planet.
Ultra
- Evaluate
- Generate
- Benchmark
- +AI personal assistant
- +Develop
- +Innovate
Innovate
For larger organisations or enterprises aiming to integrate sustainability-focused practices into their business operations and product development processes at scale.
Collaborators
The Design Compass has evolved through partnerships with professional product designers and universities, integrating academic insights with practical industry experience. We welcome collaboration from industry professionals and academics working in this space, believing that collective expertise can further advance responsible design practices. The Design Compass represents our ongoing commitment to innovation that balances commercial success with environmental and social responsibility.
